Google reports that over 50% of their searches are made from mobile devices. A mobile device in their eyes includes smartphones and tablets.
In addition, during the past year, Google will now rank websites based on whether or not they were mobile friendly. 37% of Light Space & Time’s traffic comes from mobile devices. This percentage is below the 50% level that Google claims, but it is still more than 1/3 of our sites’ traffic, which makes it significant. Luckily for us, we run a WordPress website and were able to use a plugin in order to make our site mobile friendly.
Is your art website mobile friendly? If not, it should be. The growth of mobile computing is undeniable and the numbers continue to increase. An interesting sidebar to these numbers is that the growth of mobile searches has not taken away from the number of desktop searches. The number of mobile searches has increased while the number of desktop searches has remained unchanged. Here is Google’s link to test to see if your website is mobile friendly or not. We also suggest using the following tool: Website Planet's Responsive Checker.
If you care about traffic and the demographics of the people visiting your art website, then your site should be set up for both desktop and mobile computing. Most new sites have this capability. If yours does not, it may be time to think about either switching to a new site or taking the necessary steps to make your existing site mobile friendly.
Remember, a successful website is all about page rank and visitors. To exclude a large and increasing amount of traffic due to not being a mobile-friendly site makes little sense today and will make even less sense in the future.
If you are unhappy with the number of visitors to your art website, here are some free online directories you should immediately have your art website listed on. Today, being listed with online directories is a necessity for any artist, who would like to drive more traffic to their art website and to grow their art business.
Online directory listings not only spread the word about you and your art through increased publicity, but they also help search engines find your listing. In addition, the listing creates a link back to your art website, which helps with your page rank too. These benefits result in more website traffic and potentially more exposure and art sales.
Below are 10 free business directories on which your business listing and art website should be listed;
1. Bing Local
3. DMOZ.org
6. Local.com
9. Yahoo Local
10. Yelp.com
Additional benefits of having your art website and business listed on as many directories as possible are;
1. Free publicity for you and your art.
2. Being listed in directories helps to gain and surpass the competition in your art niche.
3. Directory information is easy to edit as events and your art business changes.
4. Listings bring free targeted traffic to your website.
There are literally hundreds of free business directories in which to get your art listed. Type “Free Business Directory” in the search feature of Google and start registering your art business. To make the listing effective, complete the entire listing. The contact data is the most important. Always have a profile picture or profile logo to help your listing stand out. Good luck!
